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So the presidential election is approaching, and the hopefuls have already begun firing away with an overabundance of television ads aimed at swaying the general public in a particular direction. As nationwide state-level caucuses and primaries ensue, this five-month battle will continue to roar as we head towards the Democratic and Republican conventions. So yes,… Read more
Just as naysayers began to fret over Twitter’s lack of online refurbishment, concerns regarding the laissez-faire attitude of the social medium were recently laid to rest. The social engine of curt responses has decided to ring in the new year with a new interface for companies looking to personalize their accounts. Thus, Twitter has come… Read more
As talk around the water cooler breeds interest in possible messaging “pop-ups” during network programming, this platform could soon imitate online digital nuances. Initially, we all watched the dynamic change from the acceptable “snipe” usage on television, which typically showcases the network’s logo or animated tagline at the bottom of the screen. This tactic then… Read more